According to the NBA, Rose beat out Jeremy Lin and Kobe Bryant. Rankings were based on a combination of NBAStore.com purchases and sales at the temporary league store in New York. Data was compiled from April, 2011 until now.
Although many positions changed, Lin was the only new name on the league's list of most popular NBA jerseys. Even more impressive is the fact that Lin had a much smaller sales window. Last year's top seller, LeBron James, dropped down to the fourth slot. Carmelo Anthony rounded out the top five.
Four teams have multiple players in the list of the 15 most popular NBA jerseys. The Knicks and Celtics each have three spots while the Heat and Clippers have two each.
15 Most Popular NBA Jerseys for 2012
Here are the year-by-year rankings of the most popular NBA jerseys since 2001:
2012: Derrick Rose, Chicago Bulls
2011: LeBron James, Miami Heat
2010: Kobe Bryant, Los Angeles Lakers
2009: Kobe Bryant, Los Angeles Lakers
2008: Kevin Garnett, Boston Celtics
2007: Kobe Bryant, Los Angeles Lakers
2006: Dwyane Wade, Miami Heat
2005: Shaquille O'Neal, Miami Heat
2004: LeBron James, Cleveland Cavaliers
2003: Kobe Bryant, Los Angeles Lakers
2002: Kobe Bryant, Los Angeles Lakers
2001: Kobe Bryant, Los Angeles Lakers
The NBA also released a list of the league's top teams for overall merchandise sales. Rose's Bulls lead the way, followed by the Knicks, Lakers and Heat. Buoyed by their NBA Championship, the Dallas Mavericks leapfrogged into the top ten, placing fifth. The only other new team on the list is the Los Angeles Clippers, thanks in large part to the emergence of Blake Griffin and the blockbuster trade that brought Chris Paul to the west coast.