Kobe Bryant Gets His Own 2012-13 Panini Basketball Card Set

Kobe Bryant Gets His Own 2012-13 Panini Basketball Card Set

It wasn't long after Panini landed the exclusive NBA card license that they also got Kobe Bryant to be their marquee spokesperson. Over the past few years, the Lakers superstar has been used extensively throughout Panini's sets and promotions. Now the card manufacturer is poised to take it up a notch with an all-Kobe set in 2012-13.

But there's a catch.

Panini's planned set for the Black Mamba will be spread across all their 2012-13 basketball card releases. Every box will come with a bonus Kobe Bryant pack. It won't replace any other guaranteed hits or content either.

While still in the planning stages, Panini does intend to include autographs and memorabilia cards in the program as well.

Upper Deck did something similar in 2001 with their Mickey Mantle and Joe DiMaggio Pinstripe Exclusives sets that spread across several baseball sets.

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Ryan is a former member of The Cardboard Connection Writing Staff. His collecting origins began with winter bike rides to the corner store, tossing a couple of quarters onto the counter and peddling home with a couple packs of O-Pee-Chee hockey in his pocket. Today, he continues to build sets, go after inserts with cool technologies, chase Montreal Expos and finish off his John Jaha master collection.

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