Continuing the annual tradition that includes giveaways in the United States and Canada, 2017 Upper Deck National Hockey Card Day returns to NHL collectors with more free packs. Occurring for the sixth straight year, the event takes place on Saturday, February 18, 2017.
Like previous years, 2017 Upper Deck National Hockey Card Day offers different sets for the North American neighbors, each consisting of 16 base cards. The cards cover the 2016-17 NHL season, including top rookies Auston Matthews and Patrik Laine.
Going into greater detail, the American base set features subsets like America's Rookies, Stars in Stripes and American Icons. The final card in the USA set showcases rookie star Auston Matthews with a Memorable Moments theme. This limited card is separate from the free packs and intended to be used as an incentive for in-store purchases of $10 or more.
Similarly, the Canadian portion of 2017 Upper Deck National Hockey Card Day also totals 16 cards. Subsets include Canada's Rookies, Pride of Canada, Hockey Heroes and a different Memorable Moments incentive card for Matthews.
Victory Black inserts pick up on the VB numbering from the 2016 UD Fall Expo promo with ten new rookie subjects split evenly between packs in the United States and Canada. There are also rare Autographs to chase.
Make sure you check the list of participating hobby shops below. It is always good to call first and double-check before you head out.
The 2017 Upper Deck National Hockey Card Day cards are exclusive to Certified Diamond Dealers and are not intended to be sold by shops.
Canadian collectors can also obtain eight-card sheets (plus a checklist) for 2017 Upper Deck National Hockey Card Day at participating locations of London Drugs, Toys R Us, Pro Hockey Life and National Sports. The Hockey Hall of Fame in Toronto is another option for the sheets.
Release Date: 2/18/2017
Product Configuration: 5 cards per pack (1 pack per person), 100 packs per shipper
These are mock-up images and not final cards. Designs and contents subject to change.
2017 Upper Deck National Hockey Card Day Canada Gallery
2017 Upper Deck National Hockey Card Day USA Gallery
2017 Upper Deck National Hockey Card Day Checklist
Canada Base Set Checklist
CAN-1 Auston Matthews - Toronto Maple Leafs
CAN-2 Patrik Laine - Winnipeg Jets
CAN-3 Matthew Tkachuk - Calgary Flames
CAN-4 Mikhail Sergachev - Montreal Canadiens
CAN-5 Mitch Marner - Toronto Maple Leafs
Pride of Canada
CAN-6 Jonathan Toews - Chicago Blackhawks
CAN-7 Steven Stamkos - Tampa Bay Lightning
CAN-8 John Tavares - New York Islanders
CAN-9 Connor McDavid - Edmonton Oilers
CAN-10 Sidney Crosby - Pittsburgh Penguins
CAN-11 Bobby Orr - Boston Bruins
CAN-12 Patrick Roy - Montreal Canadiens
CAN-13 Mike Bossy - New York Islanders
CAN-14 Joe Sakic - Colorado Avalanche
CAN-15 Wayne Gretzky - Edmonton Oilers
CAN-16 Auston Matthews - Toronto Maple Leafs (4-Goal Game)*
USA Base Set Checklist
USA-1 Auston Matthews - Toronto Maple Leafs
USA-2 Tyler Motte - Chicago Blackhawks
USA-3 Zach Werenski - Columbus Blue Jackets
USA-4 Ivan Provorov - Philadelphia Flyers
USA-5 Jimmy Vesey - New York Rangers
Stars in Stripes
USA-6 Dylan Larkin - Detroit Red Wings
USA-7 Jack Eichel - Buffalo Sabres
USA-8 Joe Pavelski - San Jose Sharks
USA-9 Jonathan Quick - L.A. Kings
USA-10 Patrick Kane - Chicago Blackhawks
USA-11 Jeremy Roenickk - Chicago Blackhawks
USA-12 Bill Guerin - Pittsburgh Penguins
USA-13 Brian Leetch - New York Rangers
USA-14 Ed Olczyk - Chicago Blackhawks
USA-15 Mike Modano - Dallas Stars
USA-16 Auston Matthews - Toronto Maple Leafs (Draft Day Photo)*
Victory Black Rookies Set Checklist
V-17 Auston Matthews - Toronto Maple Leafs
V-18 Patrik Laine - Winnipeg Jets
V-19 Matthew Tkachuk - Calgary Flames
V-20 Mikhail Sergachev - Montreal Canadiens
V-21 Mitch Marner - Toronto Maple Leafs
V-22 Tyler Motte - Chicago Blackhawks
V-23 Nick Schmaltz - Chicago Blackhawks
V-24 Zach Werenski - Columbus Blue Jackets
V-25 Ivan Provorov - Philadelphia Flyers
V-26 Jimmy Vesey - New York Rangers
Autographs Set Checklist
Connor McDavid - Edmonton Oilers
Kyle Connor - Winnipeg Jets
Bill Guerin - Pittsburgh Penguins
Jimmy Vesey - New York Rangers
Kyle Palmieri - New Jersey Devis