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Law of Cards: New Mars Attacks Trademark Filing by Topps

Law of Cards: New Mars Attacks Trademark Filing by Topps

No, the fourth planet from the sun did not attack Topps' intellectual property. Rather, the Topps Company continued its recent spate of trademark application filings with its latest: the mark “Mars Attacks" to be used with skins for mobile phones, MP3 players and tablet computers.

The trademark filing is provided below:

Goods and ServicesIC 009. US 021 023 026 036 038. G & S: Fitted plastic films known as skins for covering and protecting electronic apparatus, namely mobile phones, MP3 players, tablet computers and tablet computers; downloadable video game software
Standard Characters Claimed
Serial Number85403508
Filing DateAugust 22, 2011
Current Filing Basis1B
Original Filing Basis1B
Owner(APPLICANT) The Topps Company, Inc. CORPORATION DELAWARE One Whitehall Street New York NEW YORK 10004
Attorney of RecordAndrew Baum
Prior Registrations1859156
Live/Dead IndicatorLIVE

Mars Attacks was a trading card series released in the 1962 that described an invasion of Earth by sinister Martians. The graphic depictions, created a stir on school playgrounds. Today, Mars Attacks remains one of the most popular and recognizable entertainment card brands in the hobby. Topps released additional merchandise based on Mars Attacks in more recent years including new cards and comic books. Tim Burton released a film based on the series in 1996.

Law of Cards: New Mars Attacks Trademark Filing by Topps 1

The trademark hints that Topps may be embarking on another release of “Mars Attacks" merchandise. Fingers crossed that there are skins like this.

Law of Cards: New Mars Attacks Trademark Filing by Topps 2

The information provided in Paul Lesko's “Law of Cards" column is not intended to be legal advice, but merely conveys general information related to legal issues commonly encountered in the sports industry. This information is not intended to create any legal relationship between Paul Lesko, the Simmons Browder Gianaris Angelides & Barnerd LLC or any attorney and the user. Neither the transmission nor receipt of these website materials will create an attorney-client relationship between the author and the readers.

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Paul Lesko has litigated complex and intellectual property actions for over 18 years. Don’t hold the fact that Paul is a lawyer against him, he’s also a rabid baseball and college basketball fan, and an avid card collector. He's also the author of the novel Gastric Bypass, available for purchase at Amazon. Paul can be found on Twitter @Paul_Lesko and Google+.

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