The Carlos Dunlap Contenders Crash
Playoff Contenders Football is a hot commodity in the collecting world each year. Hobby enthusiasts and set builders wait on pins and needles for the short prints to be announced. 2010 Contenders was no different in terms of hype and hoopla. As in past years, bloggers and collectors nationwide gave cracking the latest Contenders code their best shot.
Most speculators used eBay as the source for their information. If a card had sold 100 copies in the first week and there were another 100 available online, chances were good it wasn't a short-print. But some cards, like the now infamous Carlos Dunlap Rookie Ticket auto, had fewer than 10 completed sales on eBay and never more than one or two copies on the auction block at a time prior to Panini's introduction of a debatable "x-factor".
This made the Carlos Dunlap card a unanimous “Short Print" selection by bloggers and collectors alike.
Then Panini threw a gigantic wrench into the fabric of the Contenders formula. A few days after Beckett published pricing for 2010 Contenders based on their “suspected" short-prints, collectors started noticing that retail shops like Target and Walmart were now selling blaster boxes of 2010 Contenders for $29.99. That might not sound too strange, but within a day forums everywhere were abuzz with collectors pulling “super-short-prints" from every other retail blaster. Collectors grew suspicious, but lack of awareness allowed the Carlos Dunlap cards to maintain an inflated price for a couple more days.
Then on March 4th, Panini announced Rookie Ticket print-runs. Carlos Dunlap was not even on the list. Prices for Carlos Dunlap cards plummeted as quickly as Charlie Sheen's career.
Below is a timeline of events leading up to the great Carlos Dunlap card crash. Some collectors say Panini was deceptive and harmed collectors by not announcing that a retail product would come out weeks after the hobby product was released. Other would say it's the price paid for jumping prior to knowing all the facts. What do you think?
- February 20th, 2011 - Sold for $169.50
- February 21st, 2011 - Sold for $163
- February 21st, 2011 - Beckett lists their "Unconfirmed short-prints" list and name Carlos Dunlap as having a "Scarce, Extremely low print run."
- February 27th, 2011 - Sold for $166
- March 1st, 2011 - Sold for $174.99
- March 2nd, 2011 - Beckett Publishes first pricing for 2010 Contenders and lists Carlos Dunlap as having a Book Value of $175.
- March 3rd, 2011 - Sold for $129.99
- March 4th, 2011 - Sold for $100
- March 4th, 2011 - Panini Announces Print-Runs of "Short-Prints"...Carlos Dunlap is not on the list. Collectors across the country let out a collective "WTF?"--
- March 5th, 2011 - Sold for $35
- March 6th, 2011 - Sold for $35