The Cardboard Connection Acquires Card Corner Club
In the sports world, summer marks the height of baseball season; the start of football season and a resting period for basketball and hockey fans. However this particular summer is especially significant to sports fans, as two of the most popular online sources for trading cards and memorabilia information, The Cardboard Connection (cardboardconnection.com) and Card Corner Club (cardcornerclub.net), are joining forces. The two sites officially finalized the merger earlier this week and will begin combining their efforts immediately.
The Cardboard Connection began one muggy Atlanta summer day as founder and CEO Mike Smeth started sorting through his sports cards in anticipation of an upcoming move. As he immersed himself in a world that he hadn't visited since his childhood, Smeth envisioned a website where collectors of all ages and experience levels could access high quality trading card and memorabilia information free of charge. This dream became a reality less than a year later in late 2008 when Smeth launched The Cardboard Connection.
In its three short years in existence The Cardboard Connection has become the website for collectors. “To think that this company started as a ‘what if' idea in my basement and has now grown to a company with 13 writers which serve a monthly audience of over 100,000 unique readers is inconceivable. Our growth has skyrocketed beyond my wildest dreams and this merger continues that upward trajectory," said Smeth.
Card Corner Club has similar beginnings to its like-minded entity. Beginning as a hobby for founder Doug Cataldo in 2000, it quickly evolved into a weekly trading card and collectibles radio show: Card Corner Club Radio, the only live nationally broadcast web trading card and collectible radio show. In 2010 they added 2x MLB All-Star and recent Hall of Fame Classic MVP Dmitri Young as an additional co-host. Young, a knowledgeable collector in his own right will continue as co-host after the merger. “I'm thrilled at the opportunity to discuss my collection and the hobby with fellow collectors." Young said. "Also effective immediately, Cataldo and his co-host and content manager, Rob Bertrand join The Cardboard Connection team of writers, bringing the number of writers on staff to 15, a feat surpassed by only one other publication in the industry.
“Rob and I are thrilled to be joining Mike's team and to continue producing our radio show. This is really the best of both worlds for us," Cataldo said. Only undergoing a name change (Cardboard Connection Radio), Cataldo and Bertrand will still be hitting the airwaves every Friday night at 11PM EST via BlogTalkRadio at blogtalkradio.com/cardcornerclubradio.
In a world where mergers seem to happen without regard to the well-being of the consumer, Smeth and his team are committed to making the transition smooth for readers of both sites. “When I started The Cardboard Connection my desire was to give the collector their voice back, and this acquisition is really that next step. I'm committed to continuing to provide the same quality content and information across the entire spectrum of our industry," Smeth continued.
So whether its product reviews, market data or even breaking industry news, The Cardboard Connection and now Cardboard Connection Radio will now be the place to go for the collector.
Learn more about the merger this Fri. June, 24 on Card Corner Club Radio and look for the new Cardboard Connection team to debut at the National Sports Collectors Convention in Rosemont, Illinois from August 3-7, 2011.