Loud and Clear: Panini Listens to Collectors for 2011-12 Dominion Hockey

Loud and Clear: Panini Listens to Collectors for 2011-12 Dominion Hockey

2011 12 Panini Dominion hockey Tape to Tape 260x269 ImagePanini’s first foray into the ultra high-end hockey department, 2010-11 Panini Dominion, was seen as a success by most. After a string of successful products with National Treasures, their high-end football and basketball brand, Panini’s next attempt came with their freshly acquired NHL license.

The hockey collecting community has long been in a passionate relationship with Upper Deck’s The Cup. Panini was the new kid in town, trying to prove themselves with Dominion. While the product was solid, collectors had a few issues after seeing box breaks or opening the product themselves.

The first was the rarity of the rookie patch autographs. 2010-11 Upper Deck The Cup had them one per box. 2010-11 Panini Dominion did not have such guarantees. Rookie patch autographs are some of the most valuable cards in the high-end genre and without a guarantee of them in a box of Dominion, collectors weren’t very receptive. Second was the overuse of plain, single-swatch game-used jersey cards. A $400 product isn't the place for such cards.

Not only was Upper Deck providing the opportunity for higher end rookie cards, the results show that Upper Deck's formula works on the secondary market as well. For instance, a 2010-11 Upper Deck The Cup Taylor Hall rookie patch autograph numbered to 99 is worth significantly more than a similarly numbered 2010-11 Panini Dominion rookie patch autograph. That may have more to do with brand loyalty, but it’s still worth noting, especially with Dominion having much larger memorabilia swatches.

This year, Panini has listened to collectors and made some positive changes to the product. First, 2011-12 Panini Dominion guarantees one rookie patch autograph per box. Preview photos give the impression there will be less single-color, single-swatch memorabilia cards as well. In their place are a large number of patches, laundry tags, shields, fight straps and other pieces that are more unique.

Panini has also kept a number of the fan favorites from last year as well. Tape to Tape makes a return with one of the most unique memorabilia cards in the hobby. The cards use game-used stick tape that is autographed by the player. Also returning are Engravatures, Peerless Patches, which have some of the biggest patches in the industry, Stickside Signatures and rare rookie booklet autographed patches.

Did Panini do enough this time to really give Upper Deck a run for its money? Listening to collectors is a good start, but we won’t know the final results until Dominion finally arrives. However, things look very promising.

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DALTON PROUT 2012 13 PANINI DOMINION AUTOGRAPH PATCH RC #116 BLUE JACKETS 71 99
$14.99
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AARON NESS 2012 13 PANINI DOMINION AUTOGRAPH PATCH RC #133 NY ISLANDERS 6 55
$14.99
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13-14 Dominion Autographed Patches Adam Henrique
$22.00
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13-14 Dominion Alexander Semin Patch auto 22 99
$20.00
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2012-13 Panini Dominion Auto Jersey Patch 3clr MAT CLARK RC Anaheim Ducks # 99
$19.99
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11 12 Panini Dominion Autographed Rookie Patch - Erik Gustafsson # 167 56 199
$12.74
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2013 14 PANINI DOMINION RC ROOKIE AUTO PATCH 3 COLORS NATHAN MACKINNON #ed 22 99
$710.00
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TANNER PEARSON 2014 DOMINION PATCH AUTO AUTOGRAPH #132 226 299
$24.95
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2012-13 Dominion Travis Turnbull RC Patch Auto # 34 99 3 color Buffalo Sabres
$60.00
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2010 Dominion P.K. Subban rookie autograph 3 color patch 99 very rare RC
$499.00
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2010-11 DOMINION - DANA TYRELL #249 ROOKIE 99!!!
$59.99
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Henrik Sedin Peerless Patches Auto 11-12 Dominion 14 40 SICK PATCH
$40.00
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Check out the 2011-12 Panini Dominion hockey product information page for more info.


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Kevin began collecting as a child during the 1990s boom of sports cards. After a short hiatus, he returned in 2005 when he learned of the new technologies that brought you closer to your favorite players. Today, he continues to collect players from his favorite teams and writes on his blog at SportsCardBlog.net. Outside of card collecting, he is currently a graduate student at George Washington University getting his Master's in Security and Safety Leadership. Find him on Twitter @SportsCardBlog.

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