Law of Cards: Panini Files 18 Trademark Applications in One Day

Law of Cards: Panini Files 18 Trademark Applications in One Day

With Panini having wrapped up its legal dealings with Leaf, it must have had some time to take care of other business. On October 18, it filed 18 trademark applications. In one day.

Compare that to Topps who filed nine and Upper Deck who filed 11 in all of 2013.

Prior to this, Panini had filed only one other trademark application in 2013 so it's equally likely someone in the legal department realized, "Holy crap! We really haven't filed anything this year. Hurry up! File everything! We need to justify our budget!"

Panini's trademark applications range from another run on metals with marks like GOLD STANDARD, GOLDEN AGE and GOLD RUSH and applications for a number of newer (and older) products and inserts such as INNOVATION, TOTALLY CERTIFIED, ELITE EXTRA EDITION, CLEAR VISION, FLAWLESS, PANINI SIGNATURES, COURT KINGS, INTRIGUE, PAST & PRESENT, PEN PALS, ACES, STATUS, ASPIRATIONS, GRIDIRON and CRUSADE.

I don't see too much controversy in these applications, but I find it amusing that the "TOTALLY CERTIFIED" application might start a run on filing other "TOTALLY" unnecessary applications. Can you imagine TOTALLY CHROME? TOTALLY ELITE EXTRA EDITION? TOTALLY FLAWLESS? And hey, since everyone is big into throwback products, why not an 1980s retro entertainment product called TOTALLY AWESOME?

For those interested, the details of Panini's filings are below.

Word Mark INNOVATION
Goods and Services IC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20130826. FIRST USE IN COMMERCE: 20130826
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 86094980
Filing Date October 18, 2013
Current Basis 1A
Original Filing Basis 1A
Owner (APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of Record Norman H. Zivin
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

 

Word Mark GOLDEN AGE
Goods and Services IC 016. US 002 005 022 023 029 037 038 050. G & S: Trading cards. FIRST USE: 20130617. FIRST USE IN COMMERCE: 20130617
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 86094979
Filing Date October 18, 2013
Current Basis 1A
Original Filing Basis 1A
Owner (APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of Record Norman H. Zivin
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

 

Word Mark GOLD STANDARD
Goods and Services IC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20130624. FIRST USE IN COMMERCE: 20130624
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 86094973
Filing Date October 18, 2013
Current Basis 1A
Original Filing Basis 1A
Owner (APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of Record Norman H. Zivin
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

 

Word Mark TOTALLY CERTIFIED
Goods and Services IC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20130311. FIRST USE IN COMMERCE: 20130311
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 86094972
Filing Date October 18, 2013
Current Basis 1A
Original Filing Basis 1A
Owner (APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of Record Norman H. Zivin
Prior Registrations 2031649
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

 

Word Mark ELITE EXTRA EDITION
Goods and Services IC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20130114. FIRST USE IN COMMERCE: 20130114
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 86094970
Filing Date October 18, 2013
Current Basis 1A
Original Filing Basis 1A
Owner (APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of Record Norman H. Zivin
Prior Registrations 2424955
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

 

Word Mark FLAWLESS
Goods and Services IC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20131016. FIRST USE IN COMMERCE: 20131016
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 86094967
Filing Date October 18, 2013
Current Basis 1A
Original Filing Basis 1A
Owner (APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of Record Norman H. Zivin
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

 

Word Mark PANINI SIGNATURES
Goods and Services IC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20120715. FIRST USE IN COMMERCE: 20120715
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 86094966
Filing Date October 18, 2013
Current Basis 1A
Original Filing Basis 1A
Owner (APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of Record Norman H. Zivin
Prior Registrations 4369715
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

 

Word Mark CLEAR VISION
Goods and Services IC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20130805. FIRST USE IN COMMERCE: 20130805
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 86094963
Filing Date October 18, 2013
Current Basis 1A
Original Filing Basis 1A
Owner (APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of Record Norman H. Zivin
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

 

Word Mark COURT KINGS
Goods and Services IC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20130812. FIRST USE IN COMMERCE: 20130812
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 86094960
Filing Date October 18, 2013
Current Basis 1A
Original Filing Basis 1A
Owner (APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of Record Norman H. Zivin
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

 

Word Mark INTRIGUE
Goods and Services IC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20130909. FIRST USE IN COMMERCE: 20130909
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 86094958
Filing Date October 18, 2013
Current Basis 1A
Original Filing Basis 1A
Owner (APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of Record Norman H. Zivin
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

 

Word Mark PAST & PRESENT
Goods and Services IC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20120507. FIRST USE IN COMMERCE: 20120507
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 86094951
Filing Date October 18, 2013
Current Basis 1A
Original Filing Basis 1A
Owner (APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of Record Norman H. Zivin
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

 

Word Mark PEN PALS
Goods and Services IC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20130902. FIRST USE IN COMMERCE: 20130902
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 86094948
Filing Date October 18, 2013
Current Basis 1A
Original Filing Basis 1A
Owner (APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of Record Norman H. Zivin
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

 

Word Mark GOLD RUSH
Goods and Services IC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20130624. FIRST USE IN COMMERCE: 20130624
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 86094943
Filing Date October 18, 2013
Current Basis 1A
Original Filing Basis 1A
Owner (APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of Record Norman H. Zivin
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

 

Word Mark ACES
Goods and Services IC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20130805. FIRST USE IN COMMERCE: 20130805
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 86094940
Filing Date October 18, 2013
Current Basis 1A
Original Filing Basis 1A
Owner (APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of Record Norman H. Zivin
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

 

Word Mark STATUS
Goods and Services IC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20130812. FIRST USE IN COMMERCE: 20130812
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 86094934
Filing Date October 18, 2013
Current Basis 1A
Original Filing Basis 1A
Owner (APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of Record Norman H. Zivin
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

 

Word Mark ASPIRATIONS
Goods and Services IC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20130812. FIRST USE IN COMMERCE: 20130812
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 86094933
Filing Date October 18, 2013
Current Basis 1A
Original Filing Basis 1A
Owner (APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of Record Norman H. Zivin
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

 

Word Mark GRIDIRON
Goods and Services IC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20121015. FIRST USE IN COMMERCE: 20121015
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 86094932
Filing Date October 18, 2013
Current Basis 1A
Original Filing Basis 1A
Owner (APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of Record Norman H. Zivin
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

 

Word Mark CRUSADE
Goods and Services IC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20130603. FIRST USE IN COMMERCE: 20130603
Standard Characters Claimed
Mark Drawing Code (4) STANDARD CHARACTER MARK
Serial Number 86094927
Filing Date October 18, 2013
Current Basis 1A
Original Filing Basis 1A
Owner (APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of Record Norman H. Zivin
Type of Mark TRADEMARK
Register PRINCIPAL
Live/Dead Indicator LIVE

 

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Paul Lesko is a shareholder at Simmons Hanly Conroy and the chair of its Intellectual Property Department (http://www.simmonsfirm.com). Don’t hold the fact that Paul is a lawyer against him, he’s also a rabid baseball and college basketball fan, and an avid baseball card collector. Paul can be found on Twitter @Paul_Lesko and Google+.

User Comments

  1. Totally Annoying.

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